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Product Navigation: Home > Soft Plastics
Berkley PowerBait (HD 6 Inch Hollow Belly)
Bekley Powerbait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresisteble scent and flavor - the exclusive Powerbait formula. Fish love Powerbait so much they hold on 18 times longer, giving you the time and confidence to feel more bites - Set more hooks and Catch more fish!
Price: $12.99 Approx. US Price: $9.22
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Berkley PowerBait (6 Inch Hollow Belly)
Bekley Powerbait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresisteble scent and flavor - the exclusive Powerbait formula. Fish love Powerbait so much they hold on 18 times longer, giving you the time and confidence to feel more bites - Set more hooks and Catch more fish!
Price: $8.99 Approx. US Price: $6.38
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Berkley PowerBait (HD 4 Inch Hollow Belly)
Bekley Powerbait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresisteble scent and flavor - the exclusive Powerbait formula. Fish love Powerbait so much they hold on 18 times longer, giving you the time and confidence to feel more bites - Set more hooks and Catch more fish!
Price: $12.99 Approx. US Price: $9.22
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Berkley PowerBait (4 Inch Hollow Belly)
Bekley Powerbait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresisteble scent and flavor - the exclusive Powerbait formula. Fish love Powerbait so much they hold on 18 times longer, giving you the time and confidence to feel more bites - Set more hooks and Catch more fish!
Price: $8.99 Approx. US Price: $6.38
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Berkley PowerBait MaxScent (The General)
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest-to-catch fish. The soft, yet durable material provides for life-like action and easier hook-ups producing multiple fish on each bait.
Price: $8.99 Approx. US Price: $6.38
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Berkley PowerBait MaxScent (Flatnose Minnow)
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest-to-catch fish. The soft, yet durable material provides for life-like action and easier hook-ups producing multiple fish on each bait.
Price: $10.49 Approx. US Price: $7.45
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Berkley PowerBait MaxScent (Hit Worm)
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest-to-catch fish. The soft, yet durable material provides for life-like action and easier hook-ups producing multiple fish on each bait.
Price: $10.49 Approx. US Price: $7.45
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Deep Rig Tackle (King Strip Reg 5 Inch)
Start of your fishing season with

Deep Rig Tackle

Reg Size Strips are:
- Artificial Herring Strips
- 5 inches long
- Tunable Aluminum Spline
- Super Glow

Price: $7.99 Approx. US Price: $5.67
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Deep Rig Tackle (King Strip Mag 6 Inch)
Start of your fishing season with

Deep Rig Tackle

The Mag Strips Are:
- Artificial Herring Strips
- 6 Inches Long
- Tunable Aluminum Spline
- Super Glow

Price: $8.99 Approx. US Price: $6.38
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Yum (5" Dinger)
The Dinger became an instant bass fishing classic lure. One of the most versatile soft plastics on the market, the YUM Dinger can be Texas, Carolina and wacky rigged, weighted or weightless, and catches bass when other lures fail. This soft plastic bait presents a very subtle life-like action that even highly pressured fish can't resist. YUM Dingers have a unique hook slot that provides better hook-ups, and they’re tougher than similar baits – so you get more fish per bait than any other.
Price: $4.49 Approx. US Price: $3.19
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